Social Media Marketing
We create social media accounts for your brand. We make sure your online presence stays strong, attractive, and relevant for your target audience. We understand how social media has made and broken others in the past. We take these lessons to heart and use them to empower you.
We all know what social media is. But marketing on social media platforms is more than just posting a couple of times a year. It involves a lot of targeted effort. The goal is to mount campaigns that will attract followers and keep them engaged.
When used right, social media platforms also provide excellent channels for listening to and interactive with your audience. Most of these networks also have useful tools and analytics that can help inform your strategies. Over the years, advertising on social media, to a certain degree, has also become an expectation.
According to HubSpot, over three billion people in the world are on social media. That’s just a number too incredible to ignore. And it’s still growing.
Let’s look into some of the platforms:
Facebook - Although not as dominant as it once was, Facebook is still a powerhouse with over 2.4 billion monthly active users. HubSpot claims that Facebook is the number one social channel used by marketers. It also has the highest return on investment. Despite some changes in its advertising policies over the years, the reach and excellent targeting this platform has still make it a must-have for businesses.
YouTube - Second only to Google, YouTube’s search function is the most used in the web. The platforms boasts 1.9 billion active monthly users. There’s no denying the potential YouTube offers for marketing campaigns. Developing quality video content is the best way to maximize this platform.
Instagram - Unlike other social media platforms right now, businesses who post on their Instagram accounts are more confident that their followers will see their campaigns. Its ease of use and great engagement make it an excellent channel for marketing projects. It’s particularly effective for targeting consumers.
There are a lot of considerations when building social media brands and mounting campaigns. We want to help you make the most out of social media platforms. These are powerful tools in the hands of experts.
Call us today and learn more.